Logo lovechild

Kanye West isn’t a man of humble means. But when his contract is dropped by Pepsico for summarising the White House’s race relations policy in the aftermath of Katrina as “Bush doesn’t care about black people”, I feel perhaps that I ought to boycott Pepsi’s products even more than I do now. So I followed the link in an email about Cde West, to the Pepsi website: http://www.pepsico.com/company/brands.shtml Seems the page doesn’t exist anymore, or has been in some way removed. But check this.

If you breed the austerity and thinly varnished designs for world domination behind the World Bank’s logo

with the dynamism of the World Trade Organization

you’ll end up with the global brand logo for the Pepsi Cola Company.


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